Our Mission

To honor and preserve the natural and cultural legacy of Santa Cruz County’s North Coast.

Friends of the North Coast originally was formed in autumn 1991,
 as an outgrowth of the activities of the group Save the Gray Whale
 Parklands, which fought to protect and preserve the varied
 natural habitats of the extraordinarily scenic 2,300-acre Gray 
Whale Ranch. FONC then broadened its vision to include all of the 
North Coast wild lands.

Uniting for a common Cause

For its first undertaking, Friends of the North Coast produced a
 debut celebration in November of 1991: a series of lectures, 
poetry readings, hikes, concerts, and art exhibits, called “In 
Praise of the North Coast”. With this event, the community at 
large was able to better share an appreciation of the unique values 
of our North Coast.

Saving Gray Whale

Gray Whale Ranch, under severe 
threat of development and inappropriate logging in the early nineties, was purchased 
in 1996 by the Save-the-Redwoods League, and subsequently 
incorporated into Wilder Ranch State Park. Save-the-Redwoods League purchased and protected the 7,900 acre Coast Dairies & Land property two years later, turning the beach parcels over to California State Parks and, in 2014, after separating out parcels which are leased for agriculture, the 5,800 acres of the uplands to the federal Bureau of Land Management.

Remaining Vigilant

Mostly dormant for the past decade, we have revived the name Friends of the North Coast to focus on today’s threats to the North Coast, which includes the potential overuse of Coast Dairies from its designation as a National Monument, and the accompanying expected increased impacts on the beaches of Coast Dairies State Park, which already are suffering from litter, graffiti and inebriated celebrations.